Prezi Video Use Case: Switzerland Technology Reseller

We recently did a Prezi video for a technology reseller in Switzerland that I think was using their video in a very unique way. Since they resell technology, they need to build and maintain relationships with their customers. In order to help them stay top-of-mind with their prospects and customers, they decided to send USB flash drives with their company logo on them and on the flash drives they included their Prezi video which reinforced their brand, messaging, culture, and values.

I think this marketing tactic was genius – for about $20 per customer (4-5 USB flash drives, shipping, and cost to convert video) they were able to send a nice gesture to their customers and grow their relationships.

What other creative ideas can you think of to use your Prezi video?

Posted in Use Case

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